My Proven Process

From first hello to long after launch

Every project starts the same warm, simple way and then follows the path that fits your goals. Whether you need a digital presence people remember or the systems that keep your business running, here is exactly how I take you from chaos to clarity.

Lane A

Website & Digital Presence

For businesses that need a website built, refreshed, or fully reimagined, then kept polished month after month.

  1. Connect

    We get in touch and I learn a little about you and what you are hoping to create.

  2. Discovery Call

    We sit down together so I can understand your business, your goals, and what success looks like for you.

  3. Quote

    I send a clear, no surprises quote scoped to exactly what you need.

  4. Sign On

    We make it official and reserve your spot on my calendar.

  5. Month One

    Learn & Build

    I dig deep into how your business really works, then design and build your new site, or thoughtfully redesign what you already have.

  6. Go Live

    We launch your new digital presence to the world.

  7. Ongoing

    Care & Updates

    I manage your site maintenance, updates, and the other tools we build together on a simple monthly flat fee, so everything stays current, secure, and working for you.

    Flat management fee from $300/mo

Lane B

Systems, Ops & Automation

For businesses that need a CRM, streamlined operations, and automation set up, then refined as the team grows.

  1. Connect

    We get in touch and I learn where the friction is slowing your business down.

  2. Discovery Call

    We map your current workflows together so I understand your tools, your team, and the bottlenecks.

  3. Build Phase

    Build Your Systems

    I set up your CRM, operations, and automations so the busywork runs itself. Build months are billed hourly while we create and connect everything together.

    Build phase billed at $60/hour
  4. Ongoing

    Maintain & Evolve

    Once your systems are live, you move to a flat monthly retainer. Every tier includes maintaining the systems we built together, a monthly meeting to make sure everything still works for you, plus improvements and fixes as your team, needs, and technology change.

Monthly Retainer Tiers

Steady $450/mo

5 hours each month · maintenance, monthly meeting, improvements & fixes

Growth $850/mo

10 hours each month · everything in Steady, with more room to build and refine

Scale $1,600/mo

20 hours each month · everything in Growth, for fast moving teams with evolving systems