Real numbers, before you ever get on a call
What this actually costs
Every project gets scoped on a real call, so you only pay for what you actually need. These are the starting points for web, systems and fractional ops work with small businesses across West Michigan, and remote clients anywhere. No packages you have to squeeze yourself into, and nobody making you sit through a six-month discovery phase before saying a number.
If your website is the problem
What it costs depends on how many pages, how much content help you need, and whether we are building new or rebuilding what you already have. Everything is WordPress, so you own it.
One-time build
Website Build or Redesign
From $2,500project quoted
A site that loads fast, reads clearly, and gives somebody a reason to trust you before they ever talk to you.
- Scoped to your exact page count and content needs
- Built during a focused first month
- Launched with full support
Final price is set on our discovery call, based on scope, pages, and how much content help you need.
Ongoing
Site & Tools Management
From $300per month
Updates, security, backups, and the tools bolted onto your site, handled on a flat monthly fee.
- Maintenance, updates, and security
- Management of your connected tools
- A steady hand so nothing slips
Starts at $300 a month and scales with the size and complexity of what we maintain.
Add-on package
Marketing Management
From $650per month
Content, social, and SEO on a set rhythm once the site is live, so marketing still goes out on your busiest weeks.
- Social content, SEO upkeep, and a monthly check-in
- Scales up to email, paid ads, and listings oversight
Two tiers: Essentials from $650 a month, Full System from $1,400 a month, scoped on our call.
If everything behind the scenes is the problem
The build phase is billed hourly while we create and connect everything. Once you are live you move to a flat monthly retainer, and the hours are yours to spend on whatever needs it that month.
Build phase
Build Your Systems
$60per hour
We map how the work actually moves through your business, then connect the tools so the busywork runs itself. HubSpot, or whatever you already pay for.
- CRM setup, workflow design, automations and integrations
- Written documentation so it is not locked in my head
Once your systems are live, you move to a flat monthly retainer below.
Done with you
Agent Build Intensive
$750one time
Half a day together building one working AI agent inside your own tools. You leave with it running and documented, not with a folder of notes.
Monthly retainer
Steady
$450per month
Five hours each month. A dependable hand to keep your systems healthy.
Monthly retainer
Growth
$850per month
Ten hours each month. More room to keep building and refining as you grow.
Monthly retainer
Scale
$1,600per month
Twenty hours each month. For fast-moving teams with evolving systems.
Every retainer includes
- Maintaining the systems we built together
- A monthly meeting to make sure it all still works
- Improvements and fixes as your needs change
If you are the agency and you need hands
You sell the work. I do the technical half, under your name. Rates depend on which hat the project needs.
For agencies and studios
White-Label Technical Fulfillment
Customper project
Development, automations, QA testing, and documentation, delivered behind the scenes and on your timeline.
- Account or Project Manager, $60 an hour
- Web Developer, $110 an hour
- Fractional Ops, $90 an hour
Quoted separately once we know which of those the project actually needs. Most engagements use more than one.
Not sure which one you are?
Build a custom quote in about two minutes, or book a call and we will map it out together. I am in West Michigan, I work with people in Grand Rapids and along the Lakeshore, and over video with everybody else.