Farmwife Financials

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Project

Farmwife Financials

Brand identity and a full website build for a West Michigan bookkeeping and financial systems practice, currently finishing up before launch.

Farmwife Financials website shown on a laptop

Client

Farmwife Financials, LLC

Main Contact

Kate Link

Scope

Brand identity & full website build

Status

Coming soon — farmwifefinancials.com

Project Overview

Kate Link of Farmwife Financials helps organizations build strong bookkeeping systems, clean up messy accounting, and plan for what’s next. Practical, no-frills financial support for small businesses going through growth or transition.

This project paired a full brand identity with a new website: a wordmark and colour system built to feel earthy, grounded and calm, and a site structured around how Kate actually works with clients. Services, process, and a clear path to booking a conversation.

The site is in its final stretch before launch. This page gets updated with the live screenshots once it is public.

Brand Identity

Logo Design

Website Design

Website Build

Branding

An earthy, grounded colour system

The Farmwife Financials brand pairs a friendly typewriter wordmark with a warm, muted palette. Practical and calm, the same way Kate approaches the numbers.

Cascades#2D4F4A

Palladian Blue#8DAEAD

Nuance#E8E4DA

Off-White#F4F1EB

Brand Guide

The whole system, page by page

Click through the pages below to explore the full brand guide.

Want something like this?

Let’s build something that actually represents your business and works as hard as you do.

Skills

Posted on

August 11, 2026